New Facade, Enlarged Gift Shop, New Gallery
This is a three-part project intended to improve the museum’s appearance, attract more tour guests and the support of local residents, and to grow revenue through enlarging merchandise sales space.
Phase I improves appearance by adding a new facade to the 10,000 s.f. main museum building, giving it a period look to match the historic displays and structures on the property. Phase I also moves the front entrance to the center of the building for easier access and tour check-in. Phase I, which is nearly complete, is funded in part by a grant from the City of Montrose. Matching funds come from tours and fundraising.
Phase II will help grow sales revenue by enlarging the gift shop for sales of merchandise, artifacts, and antiques, and by adding a new gallery to display the work of local artists and artisans, which will attract more locals and a broader audience. Phase II is nearing completion, and is funded by donations, fundraisers, educational and special events including artist receptions.
Phase III is forecasted for future enhancement to the Museum grounds and further restoration and renovation of historic buildings. Phase II is already in progress with a substantial donation to begin restoration of theEmpire House, one of the museums most recent acquisitions.
Our History. Since opening in 2005, annual visitor attendance has increased from 748 visitors that first year to 7,000 last year. Based on already-high number of visitors so far this year, anticipated visitation for 2022 will exceed 2021. MMW continues to be a “gem” in the Uncompahgre Valley, robustly promoted on VisitMontrose.com and numerous social media platforms for Museum tours, activities, fundraisers, and special events. With top ratings on Trip Advisor, MMW welcomes visitors from all over the United States and countries around the world as well as many repeat visits by local residents…all enjoying the experience the living history of the “Old West.”
PHASE I. NEW FACADE MAIN MUSEUM BUILDING.
With the financial assistance of the City of Montrose Façade Improvement Matching Grant Program awarded by the Development and Revitalization Team (DART), the Museum will split the costs of construction. Facade work was done by Sukle Construction L.L.C. The façade construction is Phase I of a three-phase expansion. Marching funds come from tour and gift shop revenue, fundraisers and donations.